In the United States, the Echo sold 50,000 examples, with just half that many in 2003. The Echo was an element of Toyota Project Genesis, a failed effort to bring younger buyers to the marque in the United States. The Echo sold in high volumes in Canada, where smaller cars are more popular than in the US. In Canada, Toyota also offered a 3-door version of the Echo, which was identical to the European-market Toyota Vitz. It was the predecessor to the current North American Toyota Yaris, sharing many identical features, such as being Toyota's entry-level car at the time of its "existence", and the odd (and somewhat controversial) center placement of the speedometer and gauges, as opposed to in front of the steering wheel. Power options on the Echo are a rare find.Most are just equipped with manual windows and locks,A/C,and a six speaker audio system with a CD and/or a cassette player.
The Echo is known for its quite outstanding fuel economy, with EPA estimates of 41 mpg Hwy and 34 mpg City.
In Australia, the 1999-2004 Echo was assessed in the Used Car Safety Ratings 2006 as providing "average" protection for its occupants in the event of a crash.
In some parts of Southeast Asia (not including Hong Kong and Japan), a modified version of the Platz with different body panels is sold under the name Toyota Vios.
- 2000 - 48,876
- 2001 - 42,464
- 2002 - 30,859
- 2003 - 26,167
- 2004 - 3,899
- 2005 - 1,544